The　influence　of　the　oxygen-content,　the　rolling　method,　the　annealing　method　and　the　annealing　temperature　on　the　texture　in　silver　have　been　studied.　The　results　show　that　low　oxygen-content　in　original　material,　annealing　at　a　temperature　higher　than　700　degrees　C　and　annealing　in　an　atmosphere　such　as　inert　gas,　air　or　pure　oxygen　are　beneficial　to　obtain　the　{110}＜　110　＞　component.　Textured　Ag　substrate　in　which　the　main　components　is　{110}＜　110　＞　has　been　obtained.　The　mechanism　of　texture-forming　is　studied　using　electron　back-scattered　diffraction　(EBSD)　method.