This　paper　provides　a　feasibility　study　of　a　new　solar　thermal　facade　(STF)　concept　for　building　integration　from　both　technical　and　economic　aspects　in　Shanghai　area　of　China.　The　whole　set　of　technical　evaluation　and　economic　analysis　was　investigated　through　simulation　of　a　reference　DOE　residential　building　model　in　IES-VE　software　and　a　dedicated　dynamic　business　model　consisting　of　several　critical　financial　indexes.　In　order　to　figure　out　the　cost　effectiveness　of　the　STF　concept,　research　work　consisted　of:　(1)　exploring　the　overall　feasibility,　i.e.　energy　load,　energy　savings,　operational　cost　and　environmental　benefits,　and　(2)　investigating　the　financial　outputs　for　investment　decisions　within　three　different　purchase　methods.　This　paper　presents　a　multidisciplinary　research　method　that　is　expected　to　be　beneficial　and　supportive　for　the　strategic　decision　at　the　early　design　stage　and　it　also　offers　a　different　angle　to　assess　the　economic　performance　of　the　STF　application.　(C)　2016　The　Authors.　Published　by　Elsevier　Ltd