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Author:

Yan Chang-shun (Yan Chang-shun.) | Shi Yu-liang (Shi Yu-liang.) | Sun Yuan-yuan (Sun Yuan-yuan.)

Indexed by:

CPCI-S

Abstract:

the paper puts forward a new classification method of association rules that is based on support-significant structure. Starting from the characteristics of customer segmentation, this method introduces a up-to-date rule evaluation index-significance during the produce process of classification rules, therefore, the evaluation and selection of principle have serious statistical basis. After simple comparison of the real example, we prove the comparative superiority of introducing significance into the customer segmentation.

Keyword:

Significance Customer segmentation Methods Association rules Support

Author Community:

  • [ 1 ] [Yan Chang-shun]Beijing Univ Technol, Sch Software Engn, Beijing 100124, Peoples R China
  • [ 2 ] [Shi Yu-liang]Beijing Univ Technol, Sch Software Engn, Beijing 100124, Peoples R China
  • [ 3 ] [Sun Yuan-yuan]Beijing Univ Technol, Sch Software Engn, Beijing 100124, Peoples R China

Reprint Author's Address:

  • [Yan Chang-shun]Beijing Univ Technol, Sch Software Engn, Beijing 100124, Peoples R China

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Source :

2011 ASIA-PACIFIC POWER AND ENERGY ENGINEERING CONFERENCE (APPEEC)

ISSN: 2157-4839

Year: 2011

Language: English

Cited Count:

WoS CC Cited Count: 0

SCOPUS Cited Count:

ESI Highly Cited Papers on the List: 0 Unfold All

WanFang Cited Count:

Chinese Cited Count:

30 Days PV: 3

Affiliated Colleges:

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