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作者:

Zhao, Xin (Zhao, Xin.) | Guan, Hong-Zhi (Guan, Hong-Zhi.) (学者:关宏志) | Wang, Hao (Wang, Hao.)

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摘要:

The choice of travel destinations is the key issue of traveling decision-making of tourists. This paper studies tourist's destination choice behavior. Tourists travel behavior survey conducted in eight parks which located in Beijing area. In order to analyze travel behavior of tourists, the authors investigated 633 tourists using questionnaire survey in Beijing. Four motivation factors were extracted form 22 items and four categories of tourists were classified according to the four motivation dimensions. This paper proves that tourist motivation significantly affects their behavior of travel destination choice by building a two- step model which includes variables of motivation types. In addition, it is revealed that the impact of distance is significantly varied in the two different stages. The model has high accuracy, and this study provides a theoretical basis for further study on destination choice behavior.

关键词:

Cluster analysis Decision making Motivation Surveys

作者机构:

  • [ 1 ] [Zhao, Xin]Academy of Transportation Science, Ministry of Transport, Beijing; 100029, China
  • [ 2 ] [Zhao, Xin]Key Laboratory of Traffic Engineering, Beijing University of Technology, Beijing; 100124, China
  • [ 3 ] [Guan, Hong-Zhi]Key Laboratory of Traffic Engineering, Beijing University of Technology, Beijing; 100124, China
  • [ 4 ] [Wang, Hao]School of Management Science and Engineering, Central University of Finance and Economics, Beijing; 100081, China

通讯作者信息:

  • [zhao, xin]academy of transportation science, ministry of transport, beijing; 100029, china;;[zhao, xin]key laboratory of traffic engineering, beijing university of technology, beijing; 100124, china

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来源 :

Journal of Transportation Systems Engineering and Information Technology

ISSN: 1009-6744

年份: 2014

期: 5

卷: 14

页码: 175-180

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