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[会议论文]

A fuzzy negotiation model of E-Commerce and its implementation

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Author:

Yuying, Wu (Yuying, Wu.) | Jinxuan, Lu (Jinxuan, Lu.) | Feng, Yan (Feng, Yan.)

Indexed by:

EI Scopus

Abstract:

We usually decide to accept or reject the offer based on the utility function in the traditional automatic negotiation of E-commerce so that we reject the offers whose utility is lower than a specified value. Here we evaluate the acceptability based on the fuzzy set theory and the membership function. Since different issues have different effect on the negotiators, we state the combined concession in the multi-issue negotiation for the negotiators. We put forward a more practical negotiation model than the traditional negotiation model and state the process of a fuzzy multi-issue negotiation model of e-commerce to implement on computer, and we give pseudo-code program of negotiation by changing one issue at one time. (c) 2006 PICMET.

Keyword:

Industrial management Fuzzy set theory Electronic commerce Membership functions

Author Community:

  • [ 1 ] [Yuying, Wu]School of Economics and Management, Beijing University of Technology, Beijing, China
  • [ 2 ] [Jinxuan, Lu]School of Economics and Management, Beijing University of Technology, Beijing, China
  • [ 3 ] [Feng, Yan]School of Economics and Management, Beijing University of Technology, Beijing, China

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Source :

Year: 2006

Volume: 3

Page: 1180-1185

Language: English

Cited Count:

WoS CC Cited Count: 0

SCOPUS Cited Count: 6

30 Days PV: 2

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